BridgeADeal is the pricing engine that calculates the exact wholesale price where manufacturers and retailers profit equally. No guesswork. No negotiation games. Just math.
Manufacturers guess what retailers will accept. Retailers push for the lowest price possible. Both sides leave money on the table.
Manufacturers set wholesale prices based on gut instinct and rules of thumb. There's no visibility into what the other side actually needs to be profitable.
Traditional negotiations pit buyer against seller. Each side hides their true costs, leading to distrust, wasted time, and suboptimal outcomes for everyone.
Without shared economic visibility, promising partnerships die in negotiation. A price too high kills the deal. A price too low kills the manufacturer.
BridgeADeal uses a deterministic, profit-based algorithm. Each party enters their real costs privately. The engine finds the wholesale price where both sides earn equal profit.
Your detailed cost breakdowns are never shared. The other side only sees aggregate totals — enough for fair pricing, without exposing your margins.
The engine calculates the exact price where manufacturer profit equals retailer profit. No side has an unfair advantage.
Interactive charts show how profit shifts at every possible wholesale price. Drag to explore "what-if" scenarios in real time.
No spreadsheets. No back-and-forth emails. Just a clean, structured workflow that gets both sides to a fair price, fast.
Manufacturers enter COGS, overhead, production timeline, and desired margins. Retailers enter MSRP, distribution, marketing, returns, and target margins. Each side has a dedicated calculator built for their economics.
Before entering a deal, run your numbers independently in Solo Mode. See your cost-per-unit breakdown, minimum viable wholesale price, and margin analysis. Know your position before you negotiate.
Create a private deal room and invite your counterpart with a unique code. Both sides submit their cost inputs independently. Once both submit, the pricing engine runs and reveals the recommended wholesale price.
Review the engine's recommended price and the interactive deal economics chart. Make counter-offers if needed. Once both sides agree, a professional term sheet is generated with all agreed terms, ready for PDF export.
Each party sees the deal from their own perspective. The engine recommendation, chart, and tiers update for both sides simultaneously.
Built for the real-world complexity of wholesale negotiations.
Not AI. Not machine learning. A transparent mathematical formula that finds the equal-profit intersection. Same inputs always produce the same output.
Drag the wholesale price slider to see exactly how profit shifts between manufacturer and retailer at every price point in the feasible range.
See pricing mapped across five tiers — from floor to ceiling — with profit, margin, and markup calculations at each level for complete visibility.
Don't agree with the engine? Submit counter-offers with notes. Accept, counter, or negotiate. Full offer history is preserved for both parties.
Generate a professional term sheet with agreed wholesale price, MSRP, markup ratios, currency, and good-faith agreement language. Share with your team.
Each party receives a trust score benchmarked against industry standards, helping evaluate whether the proposed economics are realistic and fair.
Every screen is built to move you closer to a deal. Dark mode UI, clear data hierarchy, and zero clutter.
BridgeADeal is built around a core principle: neither side should have to reveal their detailed cost structure to negotiate fairly.
Variable COGS per unit, overhead breakdowns, and timeline costs are never visible to the retailer.
Marketing spend, processing fees, return costs, and distribution expenses stay hidden from the manufacturer.
Both sides can see the other's total cost-per-unit — enough for fair pricing, without exposing margin details.
Secure authentication via Apple. No passwords to manage. Your identity is verified without sharing personal data.
Whether you're a CPG brand, DTC manufacturer, independent retailer, or distributor — BridgeADeal speaks your language.
Download BridgeADeal and find the wholesale price that works for both sides. One deal is all it takes to pay for itself — thousands of times over.